Burning Crusade CE fetching $$$ on eBay

Sold-out deluxe edition of first expansion to popular MMOG is drawing almost three times its retail price on online auction site. By Tim Surette, GameSpot Posted Jan 4, 2007 4:58 pm PT

The eBay bonanza of next-gen console auctions was all the rage over the holiday season, with shoppers hoping to snag a hard-to-find Wii or PlayStation 3 and willing to pay extra for the convenience. The console auctions have since settled down dramatically, but now a new gaming product high in demand and low in supply is getting attention in auctions.

The Collector's Edition of the World of Warcraft: The Burning Crusade Expansion Pack is drawing bids of almost three times its retail price on eBay. The add-on to the popular PC game will be launched in mid-January, and preorders of the expansion's deluxe edition have been sold out for months.

The CE of The Burning Crusade retails for $69.99 and includes the Art of the Burning Crusade book, a behind-the-scenes DVD, two WOW trading card packs with three exclusive cards, a mouse pad, the soundtrack, and an exclusive in-game pet.

In addition to the aforementioned goodies, the CE is a rare commodity for those who play the game, which had amassed 7.5 million subscribers worldwide as of November.

When asked how many copies of the Collector's Edition would be released, a Blizzard representative told GameSpot, "We're unable to provide a specific number, but we can say that a very limited quantity of them will be made and no more will be reprinted after the initial allotment."

Currently, some auctions for the CE of the original World of Warcraft are going for more than $300.Posted byMarcat5:51 PM
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Late 'Warcraft' expansion pack to debut

DALLAS — Each day, millions of people around the world gaze at their computer screens to explore a dangerous fantasy world of treasure-filled dungeons and flame-breathing dragons, a land where mortal enemies lurk around every corner.

It's the "World of Warcraft," the most successful online game ever, and it's a world about to get a whole lot bigger with Tuesday's release of a $39.99 enhancement called "The Burning Crusade."

From China to the United States, from Australia to Europe, more than 8 million registered users now pay up to $15 a month to gather with hundreds of other real people who masquerade as digital avatars in the never-ending fantasy world of Azeroth.

"The Burning Crusade" adds new locales such as Karazhan, Hellfire Citadel and Tempest Keep to Azeroth, and presents a spiraling war against demonic forces where the game's two opposing factions — the Alliance and the Horde — will face powerful new enemies.

Players will have access to the new realm of Outland that's nearly as large as the existing game world, and the highest level characters can achieve has been raised from 60 to 70.

There are two new races to choose from as well: the remnants of an ancient space-faring civilization called the Draenei, and the Blood Elves, who are addicted to arcane magic.

But in a market already overpopulated with dwarves, paladins and trolls, is there room for even more of the same? If fans are any indication, the answer is a definite yes.

Trey Hancock, 26, has been shooting fireballs and frost novas to crush his mortal enemies in the video game "World of Warcraft" since it first launched in 2004. In his years of playing, the Houston resident led a guild of more than 200 people and raised four characters to the current top level of 60 — including his main character, a mage named Oraj.

Like many others, Hancock said he took a break in anticipation of the expansion, where his first goal will be to take Oraj to level 70.

"I haven't played for the last week because I know once it comes out I'm going to be playing it nonstop," he said.

It's just the sort of enthusiasm the company behind the game, Blizzard Entertainment Inc., is banking on.

"We were going to be happy if we got a million worldwide subscribers, we didn't feel like that was shooting the moon," said Rob Pardo, Blizzard's vice president of game design and the lead designer for "World of Warcraft." "The way it blew up is far beyond our wildest expectations. But now that we are at the mark we are, we feel there's still an ability to grow that customer base even further."

Released in November 2004, "World of Warcraft" brought several new elements to the genre of massive multiplayer online roleplaying games, or MMORPGs. Most significantly, it was simple to play and a had high level of polish, according to Jon Wood, managing editor of the gaming Web site MMORPG.com.

"I think Blizzard looked at what was out there and found out what worked and what didn't work," he said. "The truth of the matter is, the game is very polished. The fact that it's very smooth and easy to learn has put them out front."

Pardo said polish has always been the mantra for the game's creators.

"It's extremely complicated, all the things we have to get right," he said. "We were on track for a Christmas release but we really felt like we should make sure the product's right for our customers."

"Warcraft's" popularity has transcended video game culture and spawned a series of action figures, comic books, novels and trading cards.

The game was even the focus of a recent "South Park" episode where Eric Cartman and friends balloon into overweight, pimply video addicts bent on defeating a rampaging player who threatens the very existence of the game.

The pop culture references extend into the game world, too. If you type "/dance" as a male Blood Elf, for example, your character will strut around with moves similar to the uberdorky hero of the movie "Napoleon Dynamite."

"We're all entertainment geeks ourselves," Pardo said. "Part of our design process is having fun and putting in those references. It's kind of our way of giving homage to the things that inspire us."

David Daryani, owner of Tru-Gamerz video gaming center in Dallas, said his customers regularly queue up to play the game, especially on the weekends. As a longtime "WoW" player himself, Daryani, 38, said he hasn't played much lately but was looking forward to seeing the new content and returning to his favorite activity: player versus player combat.

"If you have a bad day, you get on and say 'I'm just going to kick some Alliance butt,'" he said. "It just relieves some stress."

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Finally, the Warcraft wait is over

Blizzard Entertainment due to release new expansion today
By MATT SLAGLE
Associated Press

DALLAS -- Each day, millions of people around the world gaze at their computer screens to explore a dangerous fantasy world of treasure-filled dungeons and flame-breathing dragons, a land where mortal enemies lurk around every corner.

It's the World of Warcraft, the most successful online game ever, and it's a world about to get a whole lot bigger with today's release of a $39.99 enhancement called The Burning Crusade.

From China to the United States, from Australia to Europe, more than 8 million registered users now pay up to $15 a month to gather with hundreds of other real people who masquerade as digital avatars in the never-ending fantasy world of Azeroth.

The Burning Crusade adds new locales such as Karazhan, Hellfire Citadel and Tempest Keep to Azeroth, and presents a spiraling war against demonic forces where the game's two opposing factions — the Alliance and the Horde — will face powerful new enemies.

Trey Hancock, 26, has been shooting fireballs and frost novas to crush his mortal enemies in the video game World of Warcraft since it first launched in 2004. In his years of playing, the Houston resident led a guild of more than 200 people and raised four characters to the current top level of 60 — including his main character, a mage named Oraj.

Like many others, Hancock said he took a break in anticipation of the expansion, where his first goal will be to take Oraj to level 70.

"I haven't played for the last week because I know once it comes out, I'm going to be playing it nonstop," he said.

It's just the sort of enthusiasm the company behind the game, Blizzard Entertainment Inc., is banking on.

"We were going to be happy if we got a million worldwide subscribers; we didn't feel like that was shooting the moon," said Rob Pardo, Blizzard's vice president of game design and the lead designer for World of Warcraft. "The way it blew up is far beyond our wildest expectations. But now that we are at the mark we are, we feel there's still an ability to grow that customer base even further."

Released in November 2004, World of Warcraft brought several new elements to the genre of massive multiplayer online role-playing games, or MMORPGs. Most significant, it was simple to play and a had high level of polish, according to Jon Wood, managing editor of the gaming Web site MMORPG.com.

"I think Blizzard looked at what was out there and found out what worked and what didn't work," he said. "The truth of the matter is, the game is very polished. The fact that it's very smooth and easy to learn has put them out front."

Pardo said polish has always been the mantra for the game's creators.

"It's extremely complicated, all the things we have to get right," he said. "We were on track for a Christmas release, but we really felt like we should make sure the product's right for our customers."

Warcraft's popularity has transcended video game culture and spawned a series of action figures, comic books, novels and trading cards.

The game was even the focus of a recent South Park episode where Eric Cartman and friends balloon into overweight, pimply video addicts bent on defeating a rampaging player who threatens the very existence of the game.

The pop culture references extend into the game world, too. If you type "/dance" as a male Blood Elf, for example, your character will strut around with moves similar to the überdorky hero of Napoleon Dynamite.

"We're all entertainment geeks ourselves," Pardo said. "Part of our design process is having fun and putting in those references. It's kind of our way of giving homage to the things that inspire us."

David Daryani, owner of Tru-Gamerz video gaming center in Dallas, said his customers regularly queue up to play the game, especially on the weekends. As a longtime WoW player himself, Daryani, 38, said he hasn't played much lately but was looking forward to seeing the new content and returning to his favorite activity: player versus player combat.

"If you have a bad day, you get on and say 'I'm just going to kick some Alliance butt,' " he said. "It just relieves some stress."

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The first expansion for Blizzard's uber-selling online RPG launches. Here's our day one review.

By: Mike Smith

Posted: 16 Jan 2007

Logged into World of Warcraft lately? Yeah, you and 7,999,999 other people around the world. Very soon, you'll notice Azeroth suddenly filling with female Blood Elf paladins and male Draeni shamans, while all the level 60 characters suddenly discover lots of new and exciting things to do. That is, if you can log in at all. Yup, the Burning Crusade is upon us, and we have the skinny.

First up, Burning Crusade tackles three problems that have faced Warcraft's character range ever since its launch. Specifically, the Horde can't play paladins, the Alliance can't play shamans, and all the Horde races are an ugly bunch (which is, admittedly, aligned with the faction's nature). Now the full set of character classes is open to both Horde and Alliance players, plus, perhaps more importantly for Alliance-skewed PvP servers, the Horde has a race with cute-looking female models.

Meanwhile, the Alliance has a race with ugly blue blobby models. It's tough to get too excited about the Draeni just because of that, although their racial abilities -- a heal, a couple of passive party bonuses, and a bonus to the new trade skill Jewelcrafting -- are decent. The Draeni city, Exodar, is constructed from the wreck of a giant dimension-jumping spacecraft, even. Best of all, their dance animation is inspired by the great Daler Mehndi.

Sure, these pseudo-sci-fi lands of the Draeni are appealing, in a sterile sort of way. We're wondering what a race that can build spaceships is doing poncing about in fields waving swords, but that's another story -- and there's probably some hackneyed Warcraft lore explanation for it all. No, the Blood Elf lands are the place to be, with their second stopping zone, Ghostlands, being the best looking WOW zone so far.

Besides, Blood Elves get to ride on chocobos. Chocobos, man! Sure, the game calls them something else, but we don't care. That's reason enough to play a Blood Elf right there, as if the lithe models and appealing magic-focused racial abilities weren't enough.

Jewelcrafting, the new trade skill added by Burning Crusade, promises to add more customizability to your kit. Experienced jewelcrafters can make rings and necklaces, but most of the appeal comes from their ability to prepare gems for insertion in special "socketed" armor and weapons. Diablo II player will recognize this idea, of course.

Is it worth giving up an existing profession for it? You'll need a lot of materials to level jewelcrafting up, and they'll command high prices in the early days of the expansion as everyone and their dog tries it out. All this supply will also mean you'll have a hard time selling goods you create. It's quite the money sink, but it's certainly worth checking out if you're creating a new character.

So how about the new zones? Your trip to the Outlands will start with a stroll through the imposing Dark Portal and continue with what'll likely be quite some time in Hellfire Peninsula, probably the largest and most complex zone in the game so far. Your journey to level 70 will take in plenty of new zones, new instances, flying mounts -- you know, the usual stuff.

Did we say flying mounts? Yes: gryphons for Alliance characters and wyverns for the Horde, although there are rarer ones for the more uber players. Some Outlands content simply can't be accessed without one, so even without the considerable coolness factor, they're an essential purchase on reaching 70. Sadly, you can't use them outside the Outlands - these zones simply aren't set up for flying, although there's a chance that'll change in future.

Don't be in too much of a hurry to head through the portal, though, especially if you're on a PvP server. Remember how crowded the starting zones were when the game first released? Although Blizzard promise they have new strategies to adjust spawn rates to cope with demand, it remains to be seen how well they'll handle the launch day crowds. If you are on a PvP server, you'll not only have crowds, you'll have gankers to contend with as well. In other words, it's not going to be pretty, even if the servers can take the strain. If they can, it'll be a first for Blizzard.

Those who opt to leave the Outlands for another day and create Blood Elf or Draeni characters aren't guaranteed a smooth ride, either -- those zones will be nearly as crowded, although new characters should leave the 1-10 starting zones faster than the level 60 crowd will vacate Hellfire Peninsula. However you slice it, you're not going to find a low-stress Burning Crusade experience for some time.

But you should buy it anyway. Why? Because we're all ready for more, and there's plenty more here. Burning Crusade is an essential purchase for any serious World of Warcraft player -- but then we knew that, right? Any serious World of Warcraft player has had their Collector's Edition on pre-order for months already, and they've already polished their staffs in anticipation of dressing up for the midnight launch ceremony. (Speaking of, check back later this week for our video coverage of this event!)

Casual players, unless you're hurting for things to do with your level 60s or just can't live without playing a Blood Elf, need not be in so much of a hurry. Skip the queues and the aggro; let the hardcore, poop-in-a-sock crowd have their fun, because the Outlands will still be there when they've all raced through it and are farming whichever new instance has the best loot-to-effort ratio. In fact, casual players -- or, indeed, anyone with a low frustration threshold -- might just as well plan on finding something else to do with the next few weeks.

When it finally smoothes out, Burning Crusade players will have a whole new continent to explore, two compelling new races, a useful new profession, and a pile of other worthwhile changes. Launch issues aside, there's absolutely no reason why any World of Warcraft player should hesitate to pick it up. Consider it essential.

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WOW: Crusade Breaks Records

Blizzard Entertainment announced that World of Warcraft: The Burning Crusade, the first expansion of its massively multiplayer online role-playing game, has broken first-day sales records to become the fastest-selling PC game ever in North America and Europe. The title has sold a total of nearly 2.4 million copies worldwide in its first 24 hours of availability, the company said.

The Burning Crusade was simultaneously released in North America, Europe, Singapore, Thailand and Malaysia on Jan. 16 and in Australia and New Zealand the following day.

Blizzard supplied more than 4 million game boxes to retailers worldwide, and more than 5,000 stores throughout the world had their doors open at midnight to welcome thousands of expectant players.

Day-one sales totals on both continents were similar, with an estimated 1.2 million copies sold on the first day in North America and an estimated 1.1 million copies sold in Europe within the first 24 hours of launch. By the end of the first day of availability on both continents, a total of more than 1.7 million players had already logged in and upgraded World of Warcraft to play The Burning Crusade.Posted byMarcat9:07 PM
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'Warcraft': A world in transition

It might seem odd that World of Warcraft's publisher decided to tinker with the game's core experience in releasing the new expansion World of Warcraft: The Burning Crusade.

The massively multiplayer online role-playing game, after all, has reached more than 8 million players and is among the most popular online games of all time, especially in the United States. Why mess with that kind of success?

Yet tinker Blizzard Entertainment did, and the WoW community has responded with enthusiasm: the company sold more than 2.4 million copies of the $39.99 Burning Crusade expansion in the first 24 hours after its January 16 launch. Among other additions, the expansion includes a new continent, two new races and a new profession: jewel crafting.

But while players seem largely satisfied with BC, as it's known, some also worry that the millions of people still playing the original game, especially those at the highest levels, are left with a somewhat barren version of the adventure they're used to.

"Blizzard deliberately killed their (original) game," said Katrina Glerum, a veteran WoW player who, like thousands of others, stood in line for hours to be among the first to purchase the expansion. The original game "is dead," she said. "Most of the work Blizzard did for the past two years building interesting content to keep (players of the original game) amused is dead."

World of Warcraft launched in 2004. Players in the U.S. pay $15 a month to play, and that has brought hundreds of millions of dollars into Blizzard's coffers.

Glerum said she is, for the most part, enjoying her experiences with BC, but it's clear she and the millions of other players who have upgraded are in transition. That adjustment is fueled mainly by the fact that players of the original WoW topped out at level 60, while BC permits going up to level 70 (higher levels give players access to stronger weapons, tools and so on).

A higher maximum level means several things for players, Glerum said.

First, many guilds (groups of players) that previously spent much of their time on raids in search of loot or in battles with monsters or other enemies, have either disbanded altogether or been forced into a waiting period as players busily try to work their way up the level scale.

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Outsourcing your 'Warcraft' skills

According to an estimate from a company called Power-levels.com, it would take someone starting from scratch 768 hours to reach the highest level you can hit in World of Warcraft: The Burning Crusade.

Or, for someone who had already topped out at level 60 in the original WoW, it would take 384 hours to get to the top level, 70, of Burning Crusade.

That's a lot of hours, and if you're one of the many people with limited time who still wants to play online games like WoW at the highest levels, Power-levels.com and a growing number of competitors may have just the solution. That is, if you're OK with breaking the rules, as well as what some say is the spirit of the games.

These game consultants sell what are known as power-leveling services. Essentially, that means that for a fee, they will take over your account in any one of a large number of online games and put in the work required to get you where you want to be.

That level 70 Burning Crusade power-up costs $556. The jump from level 60 to 70: $239.

For some time, high-level wannabes have been able to go to places like eBay to purchase entire accounts from retiring players. In doing so, they acquire special weapons, armor, tools or spells with the aim of getting to a place in a game beyond what they could do without help.

But in the wake of eBay's decision to delist all auctions for the assets of online games, some may be wondering where else they can turn. The power-leveling companies think they have the answer.

"They give us their character name, their password and they tell us which level they want us to reach for them," said Flora Chen, manager of Guy4Game, a power-leveling company based in Canada that also has operations in China, Korea, Japan and Mexico. "Some just want to reach levels as fast as possible, so they say to (play for them) 24 hours a day."

Outfits like Guy4Game, Power-levels.com, Power-level.net and GmLvl.com say they're pulling in serious business. For example, GmLvl.com says on its Web site that it employs more than 2,000 people solely for the purpose of helping clients get where they want to be. By comparison, Guy4Game's has a staff of 150 full-time workers.

Chen said Guy4Game has a client list of more than 100,000 customers, though there is no way to verify that number.

There's no telling how many power-leveling companies exist: online searches using various terms easily produce dozens. But that such an industry exists--for dozens of online games--is noteworthy, particularly because publishers of online games like World of Warcraft, EverQuest and City of Heroes don't allow their players to engage in such behavior.

Against terms of service
"Sony Online is aware that it happens, and we do not condone it," said Courtney Simmons, head of public relations for EverQuest II publisher Sony Online Entertainment. "It is against our terms of service...You (cannot) give anyone else access to (your) account."

Blizzard Entertainment, publisher of WoW, takes the same position as Sony Online.

"Making use of a power-leveling service," Blizzard said in an e-mail statement Monday, "is a violation of our account-sharing policy. This policy is discussed in World of Warcraft's terms of use, which players agree to prior to playing."

Blizzard added that because customers paying power-leveling services give over full access to their accounts, there is no way to prove that the services perpetrated any fraud (if a customer has such a complaint) while those accounts were in use.

Fraud or no fraud, if a customer wants to jump to level 70 of Burning Crusade and have a flying mount and a high riding score, but doesn't have the time to achieve such a goal, he can have someone else do it for him.

Chen said Guy4Game's clients ask for all kinds of things. Some want to rise to their desired level as fast as possible. Others want steady progress, but still want to be able to play when they want. So they ask to have access to their own accounts for certain hours of the day. The rest of the time, Guy4Game is in charge.

Similarly, some players demand to deal with power-leveling service representatives who speak English, or Japanese, or Korean. That's why Guy4Game has employees in those countries, Chen said.

In the eyes of regular players, however, those who utilize power-leveling services aren't sticking to the spirit of the games.

"Using a service to level a character is pretty universally regarded as a 'lamer' move," said Eric Haller, a San Francisco investor and long-time WoW player. "You will definitely not earn anyone's respect if they know you have paid for your levels."

In fact, Haller said he thinks the general perception of people who use power-leveling services, as well as those who buy well-stocked characters or advanced weaponry off of eBay or other secondary markets is that they are unfairly cutting corners.

"I think it is perceived as a form of cheating," Haller said. "Not necessarily in the sense of breaking the rules, but more in the sense of being a somewhat weak player who is unable to use (their) skills to acquire things. (It's) sort of like it is confusing to me why someone would pay $50 for a game and then $20 for a guide to walk them through it. Isn't the fun in the play?"

To Simmons, the problem behind power leveling has to do more with logistics than with fun. That, she said, is because Sony Online Entertainment gets customer service complaints all the time from players who have had their accounts stolen or compromised after using power-leveling services. Sony won't ban players who get caught using contractors, but they're on their own with customer service problems.

But Sony has little sympathy for such customers.

"Players are responsible for the security of their own accounts," Simmons said. "And players that use those types of services are at risk of having their accounts stolen or compromised."

By Daniel Terdiman
Staff Writer, CNET News.comPosted byMarcat2:39 PM
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